Swopped - 'The Future of Fashion is Circular'

Towards the end of 2020 I was approached by Swopped, a local fashion start-up with a eco-friendly approach to buying, selling and swapping clothes. Their ethos is simple, wear what you love; and swop what you don't. I worked with Lucy Saville, the head of Swopped to produce, direct, shoot and edit their first official promotional video and support images, complete with custom text and graphic animations. I enjoyed working on this project, and was challenged to produce a stand-out piece of work on an extremely limited budget. www.swopped.co.uk