Tasty Collection Visual 2018
The Tasty Collection Visual was an extended part of my 'Tasty Collection' Project. For the extension project, I art directed the visual piece using a green screen along with many collaborators in order to make it happen. The purpose of the trailer was to promote the new collection. CREDITS: Creative Direction/Producer - RhyanRhyan , Videography is done by Catch89, and photography by Papi Jones, Music is by Charlie White (prod.Papi Jones)
Before I created the Tasty Collection visual, I had to do some brainstorming to gather my thoughts and briefing to inform and give collaboration artists eg (photographers, videographers, models) an idea of what type of aesthetic I was going for.
Below is a creative brief I made after brainstorming my ideas for the visual for the Tasty Collection. I made sure I was thorough in my research when looking for references.
Below is the mood board for the Tasty Collection Shoot/Visual for the T-shirts. I was going for the 90's De La Soul type of aesthetic for the video as well as the background music. For the photoshoot I wanted the pictures to come out like as if it was out of a 90s Sonic The Hedgehog or Street Fighter video game.