TEAHOUSE Tea Packaging and Branding

Teahouse, a tea brand geared specifically for a young demographic of tea party hosts, serves as both a beverage and playtime. Each box doubles as a cute little dollhouse, or other DIY uses suggested on the back of the box. Each pack comes with with a little figurine (Betty Blackcurrent, Pete Peppermint etc.) and has a collector's element, encouraging customers to try new tea flavours to collect the entire Village. The paper tips at the end of each teabag even double as furniture!