THE CAR CARE PROFESSIONALS

  • Ian Silverstein

We created a complete design system for Enaya car servicing stations in Bahrain. Overview A.A. Bin Hindi is a well-respected KIA and Samsung dealership in Bahrain. The company has diversified and grown within three years, to be recognised for its customer service, reliability and quality. Bin Hindi approached us to refresh the brand of their network of car servicing stations in Bahrain in order to make it appealing to the international audience. Challenge Enaya needed to maintain its reputation as a modern, world-class service centre as the brand grows for an international audience. The brand had to reflect a clear, professional, and approachable identity in line with the company’s high-quality services and welcoming ethos. This project required an understanding of the car care service industry, Enaya as an organisation, and its positioning amongst other global competitors. http://www.creativeaction.co.uk/portfolio_page/enaya-rebranding/