The Community Umbrella Project

The Community Umbrella Project is a close-to-home charity that aims to offer peer-to-peer support for those suffering with mental health issues, or those who would like to discuss mental health in a relaxed environment (preferably with a good brew). The branding encapsulates the main focus of warmth and acceptance and was conceived through the way that current members described their experiences of mental health. Utilizing a postcard and branded teabags as a way to promote and invite members of the community to the group meetings fits the more personal nature of the project and promotes less waste of printed design through creating something the reciever would want to keep.