Logo & Identity System, Logo Usage Guidelines Print - Stationary & Poster Digital - Website & Mobile UI, Branded Digital Documents, Social Assets Environmental - Interior Applications Photoshoot - Art Direction, Image Editing & Retouching Hipster – Creative Copywriter. Blogger. Entrepreneur. Hat Wearer. Don Draper-Wannabe. Street Artist. Ukelele Player – and founder of The Creative Copywriter, a copywriting agency based in London, approached us for a brand identity rework. They felt they had out grown their current identity and it no longer represented them. The challenge was to improve their brand reputation to reflect how they felt whilst keeping certain established visual signifiers from their brand legacy.