The Detoxification Process - Detox Kitchen

  • Caz Watts

I worked with Detox Kitchen for their ‘Food That Works With Your Body campaign’ which involved designing and animating the 5 detoxifying organs: skin, lungs, liver, kidneys, gut. The idea being that the animated assets show the specific organ, e.g. the liver, where it is in the body, and carrying out its function and provide an informative guide to how these organs go through their detoxification process. These were designed for their Instagram grid and stories, enabling people to share and use as an informative yet fun animation.