The Flower Shop.

  • Olivia Goodenough

Florist shop Brand identity self-initiated project. Designed to demonstrate the brand as fresh, wholesome and whimsical personality, all arranged with an overall clear and simple tone. Problem-solving: To increase sales in person and establish a group of returning customers. Generate awareness of the brand's existence with a shop van to promote and represent the brand plus reaching more sales of fresh flowers in local areas. The second is to boost indoor shop sales by creating a community, holding regular workshops to build a relationship with customers. Subsequently creating a reward scheme to offer a workshop at discounted rates when they make regular purchases from you. (All contact information present is for visualisation purposes only)