Located in the heart of Bermuda, ‘The House’ is the first shared working space of its kind on the island. A way of working we are too familiar with in the major cities, but in Bermuda this is some what revolutionary.
I was tasked to create the brand and website for the launch in 2018. The decision was made to create a brand that paid homage to Bermuda’s heritage whilst resonating with its target audience, the working professionals. The result was a logotype inspired by Bermuda’s nautical culture and an identity filled with visual cues to support this. The colour palette for instance is typically Bermudian and inspired by the landscape that surrounds ‘The House.’