Assets created for billboards in Tauranga, New Zealand. The design showcases a variety of activities that participants can get involved in at The Little Big Markets. The Little Big Markets were launched in the summer of 2009 with a simple vision to create a place that would bring communities together. A place where people could hang out and enjoy their surroundings, enjoy great music, good food and have the opportunity to buy only the best products from a select range of artisans and producers. With this in mind, I used iconography to display a small handful of some of these activities.
