THE PUNK BUNNIES: Zumbo Easter Campaign 2015

Adriano Zumbo is a one of Australia’s most celebrated patissiers who constantly like to create new cakes and desserts as well as pushing the boundaries in terms of creativity and taste. For every festive season, he has a theme in mind for the product line. During Easter 2015 season, the theme centres about the feature product which is The Punk Bunnies (aka The Chocolate Pistols). My role in this project entails taking product photos and creating the branding of the whole campaign such as working with grungy typography inspired by Punk music graphics. I also had to translate this to both print and digital. Below are the in-store posters, trading hours signage, product photography, Facebook cover image, web feature image and EDM that I designed.