As both a designated Housing and Enterprise Zone, Whitehill and Bordon is undergoing a complete transformation. Louisburg is the first and exemplar phase of the development, focusing on
transformation, high quality bespoke design and creating a new place to both live and work.
The HCA wants to create a high quality and thriving business park at Louisburg Barracks, retaining the rich history of its recent and distant pasts.
The solution positions the employment land as a uniquely desirable entity. Creating a new word, and supporting it with an evocative two-word descriptor, results in immediately evoking a cutting edge, dynamic and agile working space within a built-for-purpose business environment.
The name and application of the brand achieve the fusion of high tech with natural and sustainable, forming both a professional and organic identity.
Nestled on the verges of an historic royal woodland and adjoining the South Downs National Park, here is an exceptional opportunity for companies needing the advantages of state-of-the-art building and high tech connectivity, and desiring the beauty and peace of open spaces and nature.