The brief was to create a series of animation shorts for a new diabetes management meter and app. The Change is good- smart diabetes revolution campaign sees patients describing how diabetes/glucose management used to be, to act as a pre-launch teaser to the launch of a new glucose management system. The videos formed part of an email campaign and the characters featured on posters too.
We particuary liked animating the 'tape fringe' blowing out of the VHS's eyes. For more info get in touch
