The Writing Jean

I am currently working for a client who is a freelance writer. She contacted me after seeing my playing card project on instagram and liked the 1970’s aesthetic of the swirly pattern I created. My client is in the process of establishing her brand, and hired me to design her a logo, business card and various other items. She wanted her logo and branding to resonate with 1970’s patterns and traditional shop signs. She specifically wanted a pattern resembling a DNA strain to feature, due to her name being Jean and she uses DNA genes, as a play on words frequently. I am now designing a website for her.