The Client: Showcasing the finest materials sourced from Europe’s foremost ateliers, luxury fashion label Three Graces has amassed a loyal following since it launched in 2015; coveted by press and customers alike. The brand can be found in the world’s best stockists, from Harrods to Matches.com. The Brief: To create an editorial content section for the Three Graces website. This online ‘magazine’ should provide a way of generating intelligent and engaging content that supports the timeless elegance of the brand. Deliverables: Regular journal articles, plus marketing of these articles on social media and via email newsletters to increase traffic and drive sales. https://threegraceslondon.com/blogs/journal