Thunder Gym
PopArt Studio had the pleasure to collaborate with Thunder Gym from Belgrade, and create T-shirt print design for the athletes. It was an inspiring task and we came up with the design that would motivate people to work hard and archive their goals. Let us take closer look.
IDEA
Work Hard is the slogan we took as the light-motive, along with a figure of a posing bodybuilder. Our aim was to boost the strong will for exercising among individuals using both visual elements and typography.
REFERENCE
Staying in excellent physical shape is never easy. That is why we referenced the image of a body figure that many athletes aspire to reach. Having it visualized on a T-shirt, we hope anyone who wears it could find the energy to fulfill the desired ambition.
T-SHIRT DESIGN
Putting our design on T-shirts required choosing the right color palette as well. In order to make a fine contrast between the designed image and the background, the final solution included three color combinations of new T-shirts for Thunder Gym.
Thanks for watching.
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