Tottenham Hotspur Packaging

Tottenham Hotspur F.C as part of a wider project to build a new stadium and benchmark retail experience within the sports sector, asked the agency to create a new system for their packaging, We gave them a solution that was all about creating an illustrative visual history of the past, present and future of Tottenham Hotspur Football club and turn it into the core part of their new packaging. The design would be flexible, modular, adaptable and flexible. Ebbing and flowing to follow the Clubs highs and lows across the myriad of products it needed to make look sexy for both old and new fans alike.