A dose of pink. SERVICES Concept Design Branding As part of our Christmas 2022 campaign on social media, we reimagined the song “12 Days of Christmas” including the verse about Three French Hens as mini-project briefs, just to stretch our creative muscles. Trois Poulet was born, an imagined premium fashion brand that focuses on womenswear with a dose of pink. Their natural fibres are made from sustainable sources and are fully recyclable when truly worn out. They bring bright colours through innovative dye application and design for women in their 40’s who want the chic French look with a bit of British personality. Perhaps one day Trois Poulet will exist, but for now, let’s pretend!