The brief
Create a poster design based on a film quote, taking into consideration the themes and tone of the film and character alike.
Insight
James Bond, sophisticated masculine figure, very daring in his stunts and very deadly to be on the wrong side of. Usually an older gentlemen well versed in etiquette, I wanted to choose a warm colour, washed out a little bit, something that can go some way to show age however with quite a bit of substance still to it. Bond spends a lot of time in expensive suits, so the typeface is a reflection of the air of class the character brings, serif but with bold and striking features at the same time. As this is quite a daring character, I have stretched and overstated a couple of the serifs, going above and beyond what is expected of a 007 agent. Foiling evil plots and toppling terrorist organisations, but with a blurred past himself, not always on the straight and narrow. I have a literal take on this phrase using orientation subtly to capture the characters different perspective on things. Especially in more recent instalments of the franchise, often being at odds with authority.