Uni2 LTD had just been incorporated. The founders had to make decisions on branding, style, message and plans.
We researched various media and branding agents and found our preferred one. We set them the task of creating our image and brand. We then had to do several layers of research to make sure that the chosen colours, themes and messages sat nicely with our market.
Once it had all been confirmed we had to implement it, market it and role it out to the market.
We have since raised several rounds of investment and have created and extremely strong brand in the student world.