Valkommen by Volvo

  • Zara Speke

An integrated campaign that leveraged Volvo's team sponsorship in V8 Supercars. - Developed and delivered a racing app that put fans behind the wheel of a V8 supercar in a virtual challenge against Volvo driver Scott McLaughlin for a lap of iconic Bathurst racing track - Designed and managed a bespoke VIP hospitality space and experience that travelled to 6 key races across Australia, each hosting up to 250 guests per day