Video creation and digital adverts

  • Emma Louise Dodds

I work in an ongoing capacity with design studio Raised By Bears, creating digital adverts for the record label's roster of bands such as IDLES, Fela Kuti, Tender and Fontaines DC, creating compelling video content that showcases the bands, highlights tracks and releases and also advertise unique events. This continues to be a fulfilling and rewarding partnership and has seen me work with event footage such as Glastonbury and Jools Holland and working within the constraints of length (anything from 5secs up to 30secs) and utilising unusual framing dimensions (landscape, square and portrait) and has also given me experience producing tv spots to Clearcast specs. This has helped contribute to sell-out gigs and also boosted album/single sales for the artists.