Welcome to @apple
The @apple Instagram account on brings 'Shot on iPhone' to social for the first time. Creating a global creative community all through the lens of iPhone. People, never products. Art, not ads. Countless perspectives, one lens.
Awards
Cannes
Gold Lion: Social & Influencer Lions - Co-Creation & User Generated Content
Silver Lion: Mobile Lions - Co-Creation & User Generated Content
Shortlisted: Mobile Lions - Content for User Engagement
Shortlisted: Direct Lions - Digital & Social Co-Creation & User Generated Content
One Show
Silver: Social Media - Social Engagement & User-Generated Content
Bronze: Social Media - Social Engagement & Community Building
Merit: Social Media - Branded Social Channel
Merit: Branded Entertainment - User-Generated Content
Press
TIME - Apple's New Instagram Account Celebrates iPhone Photographers
Variety - Apple Starts Its Own Instagram Account to Tout iPhone Camera
The Verge - Apple launches official Instagram account to show off iPhone photographers' work
Adweek - Apple Finally Joined Instagram. Here’s How It Plans to Use It
Creativity - Apple Just Debuted Its Instagram Account
Forbes - Apple Finally Invents Instagram, Revolutionizing Your iPhone Photos
