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Westfield - The Frontline of Fashion

  • Theresa Frankovich

A fully integrated shoppable digital retail campaign with story-telling clips for paid & owned channels featuring ambassadors discussing sustainability, feminism and sporting achievements.

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Project Tags

  • #environment
  • #fashion
  • #storytelling
  • #fashioneditorial
  • #digitalcampaign
  • #integratedcampaign
  • #fashioncampaign
  • #omnichannel
  • #socialmedia

Companies

  • WPP logo

    WPP

    • Marketing & PR
  • W

    Westfield Australia

    Skills

    • Creative Strategy
    • Creative Art Direction
    • Styling Direction
    • Art Direction
    • Project Leader
    • Creative Leadership

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