Womenu - branding for an online vintage store

In 2023, I launched Womenu, a vintage and secondhand store inspired by the minimalist style of 90s fashion. I led all aspects of brand creation, from design and art direction to packaging and photography, crafting a clean, modern aesthetic. The Shopify site, designed in Figma, features a monochrome palette with a signature blue "W" in the logo for authenticity. Acumin Pro font creates a clear, cohesive visual hierarchy. Our sustainable packaging and minimal photography highlight each garment's character, blending timeless style with a fresh, modern appeal.