Work In Fashion
This is my a project I was encouraged to start by some of my editor friends at the Ft. it is an 'alternative' fashion blog. It is designed to work as a platform for professionals who have an interest in the business of fashion away from the typical glossy publications that are currently on the newsstands. The website www.workinfashion.me was launched November 2016.
What Is Work In Fashion?
Work In Fashion is not a blog simply about making clothes. It is a lifestyle blog designed to be a platform for professionals who are forging ahead in their careers – but who do so with style. @Work In Fashion we believe it doesn’t matter where you work or what you do, what matters to us is HOW you do it.
Work In Fashion invites you to share with us your tastes, daily triumphs and your thoughts. The work we publish focuses on fashion, culture and the arts.
What is fashion for?
My reason for establishing Work In Fashion as an initiative is based entirely upon this question. It is time to re-educate the masses on the meaning of ‘fashion’. Taken from the latin ‘Facere’ – the word literally means “to do or to make”. The wonderful thing about the human race is our power to create. We all have it and we express our creativity in different ways.
I believe that everyone has a unique narrative. One that they control entirely with its different flavours, rhythms, textures and origins. As a curator of all things aesthetic and functional I wanted to create a platform that enabled others to share their narratives – independently of the censored – heavily edited and photoshopped storyline that is force-fed to the masses via the newsstands every month.
You don’t have to be a size zero glamazon to subscribe to the Work In Fashion ethos. Come as you are but just remember this one thing: Jobs, businesses and commerce will come and go. Make sure you are a brand that lasts forever.
Yasmin Jones-Henry