This Google programme helped ten Irish SMEs to their digital journey with mentorship and guidance to take their business to the next level. A competition was set to win a custom digital support from Google with access to live webinar sessions, e-learning courses and resources grouped under the three core learning goals: Get online, Grow online and Go global. The 360 campaign was launch in Ireland and also promoted in the International Small Business Week in EMEA 2022.
Four real business were the image of the campaign for all ATL and BTL marketing. We came up with the concept, created the identity and developped all the OOH, print and online ads, websites, emailing, training courses, presentations, radio ads, video and event production. The campaign has been featured in several press publications such as Business World, WMB and Silicon Republic.