Award-winning work starts with a creatively brave marketer
This course for young professionals working for client marketer companies addresses the importance of creativity in communications and provides a bigger picture of a marketer's role.
What is it?
Agencies crave creatively brave and challenging clients, those who understand the power of a brief in creating award-winning, stand-out work. So rising young marketers need to be able to develop strong client-agency relationships and navigate the ever-changing industry, all while boosting their careers. The five-day programme is designed to help them do just that, through a combination of classroom-based learning and practical coaching – all against the backdrop of Cannes Lions.
How much?
€2,295 (+TVA). Full-week delegate pass to Cannes Lions including Innovation, Entertainment plus Awards Shows, Young Lions Party and Closing Gala.
When?
How does it work?
Attendees hear from industry leaders who share the latest thinking on the modern brand. They find out what goes into stand-out, Lion-winning campaigns with a guided tour of all the work. They meet senior marketing leaders to learn how to empower their team to greatness and examine the latest digital innovations in digital panel discussions with social media and tech companies.
The programme is immersive, a chance to meet like-minded people and focus on developing themselves, their brands and organisations.
Who is it for?
With only 35 places available, space is limited and delegates must be aged 30 years or under, working for a client marketer company with experience writing creative briefs and working with agencies. Those with one to two years’ experience will thrive at the Young Marketers Academy.
Previously, people with the following job roles have taken part in the course:
Social media managers, marketing directors, campaign directors, global digital marketing managers, campaign co-ordinators, junior brand managers.
What's included?
• Exclusive classroom sessions
• Creative toolkit: a summary of what's been learnt to take back to the office
• Bespoke networking opportunities
• Exclusive access to Cannes Lions School Campus
Key takeaways
The programme is designed to reflect the ever-changing marketing landscape while boosting the core skills that every marketer needs to develop. Five core sections will be covered: