Recently submitted my creative for an open brief set by Major Players. Would be awesome to see your thoughts? Link & brief in description
Background:
A platform that connects us with the places we call home, and shows us how we can live them; that helps us meet our neighbours, shows us new places to hang out, and invites us to join up and try.
Brief:
What is it called? What does it look and feel like? Create an identity for the app and show us the campaign to launch it.
Outcome:
The identity and visual tone for the app must stand out within a busy marketplace of lifestyle and social platforms. It should not focus on one specific demographic, but must have the appeal of a broad age group; 25-45.
My creative:
OUT OUT is my answer to a new persona of social platforming. Creating an open community world and ensuring sociablity is a possibility for everybody.
Creative Submission
https://the-dots.com/projects/out-out-406223
Replies7
- @Ashley Paul Bell ah no worries :) Nope, not on dribbble yet, just use it for inspo. Ah, your work is so slick and polished, love it!Yeah keeping busy and productive definitely boosts my mood. Ah awesome! I should treat myself to something like that :)
- @Sophie Congdon Thank you for sharing this inspiration and tutorials, will take a look into all of this! I'm on dribbble, take a look https://dribbble.com/ashley-paul are you on here to?That is good you have work coming in and always good to keep creative. Yeah luckily I have a couple of clients keeping me busy, but remaining positive. Bought an iPad Pro for my birthday so that has been awesome for the Covid evenings!
- @Ashley Paul Bell Hey no worries! I think the repeating type could look really nice animating on in a sequence, the animation style in the video would look great for your branding https://vimeo.com/347312505 , dribbble.com and https://motionographer.com is also great for inspiration :) Skillshare & YouTube have really good tutorials, https://www.schoolofmotion.com is also amazing for learning about eases etc - they have a great Animation Bootcamp on their website and YouTube tutorials aswell. Pinterest is also great for looking at kinetic posters and gifs :)I've been finding lockdown ok - setting goals and trying to stay creative and motivated has been helping me so far. I work full time also - so that's a blessing to help keep me busy. How have you been finding it?
- @Sophie Congdon Thank you soo much! Glad you like the incorporation of the O's. I was hoping that people would still be able to read them, but actually felt like it engages the reader to try and work out what the message says. I was thinking how I could add to this, motion graphics isn't my strongest area of expertise. Something I'm wanting to get more into and willing to learn. How have you been getting on since lockdown?
- Hey Ashley, I love the incorporation of the two O's throughout and the bold, modern feel to the brand's identity. I think it would look great with a bit of motion - a looping gif of the logo or an animated marketing campaign for social would look very effective. Great work :)
- Great job!
- Looks like a strong presentation, I like it! Nice work :)
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