Want to learn how to market yourself during & after ND? Post your own questions for Berna Sermet, Caro Communications, to answer below...

Ask Me Anything session taking place tomorrow!

Berna has 20 years experience specialising in design, retail and interiors. A London College of Fashion graduate, Berna has directed numerous strategy-led campaigns including the launch of London’s Molteni&C flagship store, creating the strategic campaign for the Bethan Gray brand. Working closely with VitrA bathrooms, she has led on strategy to increase the brands profile in the UK proactively widening its network of partners.

She has managed PR for large events such as Clerkenwell Design Week and Designjunction and has been instrumental in bringing collaborations and installations to fruition for clients during London Design Festival and Milan Design Week.

At BoConcept, Berna was responsible for launching the brand in the UK and positioning the Danish furniture retailer alongside its peers on the UK High Street.

Berna worked in Habitat’s Press Office for four years and worked closely with the then Head of Design, Tom Dixon and the design team to deliver three seasonal press shows a year and publicise significant projects and collections to target media.


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