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Direct Marketing ExecutiveShelter
8 days ago
  • LevelJunior
  • ProfessionsDigital Marketing Executive, Digital Marketer, Marketer
  • TypeFull Time
  • LocationLondon, United Kingdom

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Description

Closing Date: 14-Nov-2024

Are you eager to learn about the face-to-face fundraising industry surrounded by an engaged and friendly team? Are you passionate about providing outstanding supporter experiences? Do you want to work with one of the UK’s leading housing and homelessness charities?  Then join Shelter in this new role as a Direct Marketing Executive and you could soon be playing a key role at the heart of our Individual Giving team.
About the role
The role will involve playing a pivotal role in to help deliver on Individual Giving’s ambitious programme as you seek to maximise income opportunities which will help more people and families secure a safe home. Day-to-day, you’ll work alongside a Direct Marketing Manager to support and lead on exceptional fundraising campaigns and projects.
Your challenge will be to make sure each campaign builds strong supporter relationships and long-term commitment to Shelter. We’ll also rely on you to help develop our F2F fundraising programme to create innovative new ways to fundraise for Shelter and work directly with our F2F fundraising teams to train, monitor and enhance performance.
And, when it comes to helping deliver on our Individual Giving strategy, working with teams in IG to increase lifetime value of cash, regular giving, and lottery supporters, managing budgets or working on new products and propositions, again, we’ll count on you.
About you
Passionate about providing outstanding supporter experiences and face-to-face fundraising as a direct marketing channel, you’ll also need a real enthusiasm for motivating and teaching others about Shelter’s work. A proactive forward thinker, you have a keen eye for detail, are used to working in matrix teams, great at building relationships and a skilled communicator who enjoys sharing knowledge with others. What’s more, you’re a confident decision maker who’s eager to learn more about the F2F fundraising industry and Shelter as a whole.
Experience of face-to-face fundraising would be particularly useful, while an interest to learn more about project management and development is key. Someone who knows how to utilise insight, including the motivations, interests and behaviours of supporters or customers to guide decisions, you’re used to optimising and reviewing campaigns and using data to interpret, analyse and convey results. Equally important, you’re willing to challenge the status quo and introduce new ideas, methods and processes and to critique campaigns and materials to assess and improve.
Apply to be part of our team and be the change you want to see in society.
Benefits
We offer a wide range of benefits, including 30 days of annual leave, enhanced family friendly policies, pension and interest free travel loans. Our employees also have access to a tenancy deposit loan, payroll giving, cycle to work scheme and an employee assistance programme.
Shelter helps millions of people every year struggling with bad housing or homelessness through our advice, support and legal services. And we campaign to make sure that, one day, no one will have to turn to us for help. We’re here so no one has to fight bad housing or homelessness on their own.
We are happy to talk about flexible working, personal growth, and to promote a workplace where you can be yourself and achieve success based only on your merit.
About the team
Part of a thriving Income Generation (IG) department, our Individual Giving team consists of three programmes - Supporter Acquisition, Direct Dialogue and Supporter Retention and Development. Together, we deliver a diverse programme of work with ambitious income targets that support our organisational strategy, across cash, regular giving and lottery products. We’ve grown quite a bit over the past few years and benefitted from both investment and opportunity for innovation. That’s resulted in us generating over £20m of unrestricted income every year. We’re also welcoming and supportive, firmly believe in developing our people and can offer you every opportunity to progress.
How to apply
Please click ‘Apply for Job’ below. You are required to submit a CV and responses to the 'About you' points outlined in the job description of no more than 350 words each. Please provide specific examples following the STAR format and ensure you demonstrate how you address the behaviour below throughout your responses:
  • We prioritise diversity and have an inclusive and open mindset
Any applications submitted without a supporting statement will not be considered.
About Shelter
Home is a human right. It’s our foundation and where we thrive. Yet everyday millions of people are being devastated by the housing emergency.
We exist to defend the right to a safe home. Because home is everything.
We need ambitious, passionate people to join us. This is your chance to play a part in the fundamental change we are striving to achieve.
Our enemy is the social injustice at the core of the escalating housing emergency. To win this fight, we must be representative of the people we are here to help and those who support our movement. In all our people decisions, we take pride in being inclusive, equitable and transparent. We are committed to combating racism both within and outside Shelter. We welcome you on our journey to becoming truly anti-racist.
Safeguarding statement
Safeguarding is everyone's business. Shelter is committed to protecting the health, wellbeing and human rights of those we support, and enabling them to live free from harm, abuse and neglect. All our staff will be expected to observe professional standards of behaviour and conduct their work in line with our Safeguarding Policies.

Skills Required

  • Marketing
  • Campaigns
  • Communication Skills

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