Description

THE ROLE

Are you a strategic thinker with a passion for luxury fashion? Do you thrive in a dynamic environment where creativity meets Ecommerce? If so, we want you to lead our licensing (and possible wholesale) division and shape the future of our iconic brand.
We’re Karen Millen. Since 1981 we’ve been a household name and trusted brand. We’re known for elevated style and our reputation for fabric, finish, quality, and detail speaks for itself. Our love for fashion revolves around long-lasting, luxurious designs that can effortlessly slip into an established wardrobe at an attainable price point.
As we continue to expand our global influence, we are seeking a Head of Licensing who is not only skilled but inspired to drive our licensing strategy forward. You will lead the development and execution of licensing strategies to maximise brand awareness and revenue. As the Head of Licensing, you will work closely with internal teams, external partners, and licensees to ensure the successful growth of our licensing program.
The role is based out of our Soho, London HQ.
YOUR TEAM

We’re confident in our identity and not afraid to show it – there’s no stopping us now we’ve invested in our vision. We’re looking for creativity, a positive attitude and an entrepreneurial spirit. We welcome fresh talent and new ideas; if your ambition matches ours, we think you’ll fit right in. We believe anything is possible, so we want solution seekers who will thrive and allow themselves to develop through exposure and all the opportunities we have to learn and grow – we’re renowned for our internal promotions and rewarding the hard work of our talented teams.
WHAT YOU'LL BE DOING
Develop and implement the overall licensing strategy, aligned with the company's goals and objectives.
Explore wider brand licensing deals in certain agreed global territories.
Explore inward collaboration and licensing deals where brand alignment is identified
Identify and negotiate licensing agreements with potential partners, ensuring alignment with brand values and objectives.
Manage and maintain relationships with existing licensing partners, ensuring compliance with contractual agreements and driving commercial success.
Collaborate with cross-functional teams, including marketing, design, and legal, to develop innovative licensing opportunities and product concepts.
Lead the brand approval process for licensed products, providing guidance and ensuring adherence to brand guidelines both internally and externally.
Monitor market trends and competitive landscape to identify potential licensing opportunities and emerging brands.
Analyse and report on licensing performance, providing insights and recommendations for future strategies.
WORKING WITH US

To succeed here, you have to love working at pace. It is relentless, but we love it. Change is a certainty – you need to adapt and be agile. We want you to challenge the status quo, innovate and be open to trying new things. We are always pushing boundaries. We want you to think big. Think creatively. Be bold. Be brave. Do not be afraid to make mistakes – that is how we learn! We empower our people, giving them freedom and autonomy to learn and grow in their roles. We are one team, one boohoo family. Bring your own style, experiences, and ideas – we want them all.
MORE ABOUT YOU
Minimum of 5 years of experience in licensing, preferably in the apparel and fashion industry.
Proven track record in developing and executing successful licensing strategies.
A knowledge of wholesale partnerships is desirable – not essential
Strong negotiation and relationship management skills.
Excellent communication and presentation skills.
Ability to think strategically and creatively, with a keen eye for market trends and opportunities.
Strong analytical and problem-solving abilities.
Results-oriented mindset with a focus on driving revenue and brand growth.
WHY JOIN US
We’ve set our sights on dominating the global e-commerce fashion market, and because we are a collective of brands, there are plenty of opportunities to grow your career. Our mission is to create a workplace where everyone is respected, their individual differences are valued, and they can be themselves at work without exception.
Dependent upon level and eligibility, our benefits include: Bonus, Pension, Share Schemes, Private Medical and Life Assurance
40% discount across 4 brands, 20% discount on Debenhams
You’ll get the opportunity to take part in our various share schemes- where your impact on the business will also impact you!
Benefits that support your health and wellbeing
Some of our offices are dog friendly!
Learning and development