General People are looking for a talented Marketing & Social Media Executive to join our growing team. General People is a new workspace operating company, that creates and manages several new innovative co-working and maker space hubs across London's creative neighbourhoods. Forever re-imagining spaces we already know. Delivering not only fantastic buildings but also meaningful social change.
Marketing and communications
Develop and implement comprehensive marketing strategies that align with our business goals, focusing on both short-term initiatives and long-term growth.
Monitor industry trends and competitor activities to identify opportunities for innovation and improvement.
Lead the planning, execution, and optimisation of marketing campaigns across various channels, including digital, social media, email, and traditional advertising.
Oversee paid social campaigns, ensuring they are creative, targeted, and effective in reaching desired audiences and achieving ROI goals.
Prepare and present reports on campaign performance, including key metrics, insights, and recommendations for optimisation.
Develop briefs for third-party partners to commission relevant assets and imagery, tracking budgets effectively.
Copywriting for a variety of mediums, including submissions, press releases, brochures, social media, and our website, always maintaining the brand's tone of voice.
Maintain a thorough understanding of social media platforms, algorithms, and best practices to drive engagement and ROI for clients.
Working closely with the Managing Director and team to drive, support, and manage our social media campaigns.
Website Management.
Ability to multi-task effectively and efficiently, prioritising key tasks.
Excellent literacy, writing and editing skills.
Strong content generation skills with a keen eye for design and detail (including proofreading, quality checking, imagery and visual assets).
Ability to work autonomously as well as part of a team.
Ability to coordinate people effectively and efficiently.
Reliable, hard-working and flexible.
Working closely with the Managing Director and team, the ideal candidate is responsible for leading, driving, and supporting General People’s communications and marketing initiatives.
Get in touch via general@generalpeople.com
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