The traditional art business model reflects socio-political austerity. A system that disproportionately benefits people who do not experience racial oppression, ableism, gender, and class discrimination (to name a few). Acting as a platform and support system artists are often denied, Guts works to challenge and revise this model; that leaves artists and staff undervalued and underpaid. In doing so, Guts exhibits artists at different stages of their career and facilitates genuine relationships between artists and collectors. Connecting artists who reflect their lived experiences in their work with those who are eager to support them. Guts applies adaptive business practices to position itself at the forefront of the art world’s next generation of contemporary voices. Guts flips the traditional power dynamics between gallerist and artist, creating safe spaces, accessibility, constructive dialogue and collective shouldering. In an art world scared to speak out about inequality for fear of jeopardizing their positions, Guts Gallery refuses to be silenced.