The contented life of Rabbit


HAM follows the contented life of Rabbit – capturing his daily adventures, sporting escapades and social outings in silhouette form on a range of thoughtfully crafted wares. Established in 2011, HAM’s minimal aesthetic seeks to add a serious edge to its playful subject matter. Childhood nostalgia and a fascination with the everyday are key themes that continue to inform HAM’s growing range of animal motifs, all of which have been created by London-based designer Jo Ham and brought to life by talented makers in the UK. HAM’s debut homeware collection of ceramics and fabrics were first picked up by Liberty and have since been exhibited in London, New York and Paris, featured on the pages of international magazines and resided on the shelves of leading retailers in over thirty countries around the world, including Colette, Topshop, Conran, Centre Pompidou and West Elm. HAM is the brainchild of artist and illustrator Joanna Ham who graduated from The Ruskin School of Art, Oxford University where she gained a degree in Fine Art with a specialism in anatomy. She formed her eponymous studio in 2011 and has since exhibited with Liberty, Designjunction, Mother, Billy Name, Topshop and Colette. In addition she has created bespoke artwork for The Body Shop, Eurostar and Nike. Jo’s work seeks to celebrate the everyday. Informed by her studies and early career as a brand strategist, she has always been fascinated by popular culture and zeitgeist, in particular life’s simple pleasures and how we interact with one another through work and play. Jo founded HAM to further explore a series of animal motifs she had developed whilst at university - creating a world where the characters offer social commentary by immortalizing our daily rituals, likes and hobbies for all to enjoy. Jo also works in collaboration – HAM has created bespoke Rabbits and packaging for The Body Shop's Forever Against Animal Testing Campaign, gold leaf artwork for Print Club London, a giant mural for kids design shop Molly Meg, public art for designjunction Kings Cross x London Design Festival, store windows for retailer West Elm, a pop-up shop at Boxpark, Shoreditch and limited edition art prints for the cancer charity Maggie's. Aside from HAM, Jo is also a freelance visual artist. Using photograms and digital imaging she blurs the lines between drawing and photography, fashion and fine art. Recent commissions include artwork for Nike, The Berkeley Hotel and Eurostar. You can find out more at joannaham.com.

People who have worked with HAM