Spin Studio

SPIN is the creative output of a London-based studio which has been rotating between the poles of art and design since 1992. This revolution has so far been televised, animated, printed, photographed, pixelated and painted, but rather than offer singular or static solutions, their vision is for an ongoing dialogue between a conceptual practice and its many applications in the real world. In both the virtual and physical realms, SPIN push and play with such boundaries when making work for the halls of commerce and retail, or for the walls of exhibitions. Always innovative and responsive, but constantly enquiring, SPIN create organic visual languages, lending design impetus to their art projects, while removing the type from typography and giving it a new face. With a foundation in iconoclastic graphic design, SPIN push experimentation ever further beyond this core, into the realisation of diverse formal experiments with multiple outcomes, from public-facing campaigns to unique and limited-edition works of art, with forays into book, poster, motion graphics and screen-based production. Drawing inspiration from all of these fields, it is their hands-on approach which unites these analogue and digital strands of thought, forever orbiting that central focus on bringing ideas and images to life.