1882 Ltd

Emily Johnson produces Fine Bone China Lights hand crafted in the North Staffordshire Potteries.

Emily’s work follows in the steps of her forefathers who founded Johnson Brothers in 1882 in what was to become Stoke-on-Trent. She and her father paid homage to their heritage in the formation of 1882 Ltd.

The identity focuses on the heritage of the brand by referencing the date of the foundation of the family company and the original Johnson Bros mark which featured a line under the ‘o’. This logo then features on all collateral picked out in a white foil which hints at the nature of the product as it reflects light. The serene nature of the product is matched by the clean, straightforward approach to the graphic identity.

This project was completed whilst at Pentagram