Alistair Brownlee is planning to take on the Sub7 Ironman. The Sub7 project is an ambitious experiment to see whether the best male and female triathletes could “defy the impossible” and break seven and eight hours, respectively, for the iron-distance in triathlon. In this series of videos Jemel One Five attempts an Ironman-inspired challenge set by Alistair Brownlee! So, JOE & adidas sent him to running training with Rugby legend George North, Swimming pointers from triple world champ Lauren Steadman and cycling at altitude tips with Rugby Superstar Courtney Lawes. Roles: Ironman 101: Dive in with a World Champion - Videographer & Video Editor Ironman 101: Keeping pace with George North - Videographer Ironman 101: Cycling at altitude with Courtney Lawes - Videographer & Video Editor