Adidas x Rita Ora

UX-focused project to design the Adidas x Rita Ora AW14 digital lookbook. A combination of slick campaign imagery, specially commissioned illustrations and shoppable hotspots helped to drive a seamless shopping experience within the established Adidas e-commerce platform.

Team Credits

Hannah Tomlinson

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  • Integrated Designer and Art Director
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Companies

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    RetroFuzz

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    Project Tags

    • music
    • fashion
    • collaboration
    • minisite
    • adidas
    • rita ora
    • ux design
    • UI design
    • digital design