Alt Marketing School EP 093 - How you can tell better stories

  • Fab Giovanetti

You’ll learn how to tell stories as Tucker shares why you should work on refining your stage persona. Jesse brings his comedic background in the mix as we discuss why humour can be taught. After that, we dive into frameworks to tell better stories and powerful ways to combine expectation and surprise.

This interview is a double trouble (in every sense!) as we welcome Jesse and Tucker to the virtual podcast couch. We discuss some of our favourite one liners, how to present better and be your true self, and some ideas on what you should get tattooed on your biceps.
About the guests Tucker is an award-winning poet who left a role in Product Marketing at Google to be a keynote speaker. Tucker challenges organizations to leverage poetic concepts to bring about transformations in leadership and innovation. His stories, which have garnered millions of views online, have featured at TEDx, The Prince's Trust, and dozens of other organizations across the globe. He has had the privilege of sharing on stages graced by Mark Cuban, Larry Hogan, FCC Chairman Tom Wheeler, and NASA Director Michelle Thaller. Graduating with a degree in Computer Engineering, Jesse went on to work for Microsoft and SpaceX. He left tech in 2016 with the goal of mastering the arts of improv and standup comedy. For the last 5 years he has reverse engineered comedy, performed thousands of times, and was ultimately able to make my living performing. In the last year, Jesse has leveraged these skills to garner millions of views and over 100,000 followers across social media.