Dec.(2016)
I and my team member designed the salted seafood brand targeting people who consume a small amount of salted seafood such as a young couple, a single-person household.
The name “Arami” is a combination of the Korean word 'ara' meaning 'sea' and two Chinese characters meaning “taste” and “beautiful”. In other words, it means to give customers the beauty of the sea with the taste of the sea.
The logo was created by shaping the face with ‘ara’ and two Chinese characters. The package design was made by making 5 different patterns with 5 kinds of ingredients which are used for salted seafood.
