Art Advocacy
Melbourne-based creatives Karla Herrera and Kate Logan approached me to create promotional designs for a charity raffle they were running. This was a fundraiser for the Black Rainbow organisation, and the posters were to be designed as promotional material displayed on Instagram.
The prize was a set of prints from a series of editorial fashion photos on which they had collaborated.
For me, these photos were the perfect mood board on which I could design a poster which offered cohesion and unity throughout.
The flowy, distorted type is representative of the soft, draped fabric seen within the images.
The organic shapes complement the model’s poses, and the photographic composition.
