Showcasing a VR experience that can be used for both retail car dealerships and Digital OOH(Out of home) for Brand promotion. We developed an interactive VR experience that intuitively uses Artificial intelligence as an innovative feature, allowing users to control the experience via the voice commands.
Using the HTC Vive, we have a careful design menu system that gives users the customisable freedom they would have in the real world. From environment navigation to assets interactions, every detail has been considered for potential customers to have full creative control on their car designs.