Award winning campaign for Johnson & Johnson

Campaign launch movie about 'Doe Eens Goed Gek', a Patient Empowerement Project by Jansen-Cilag BV and FUSE Communication aimed to dispel the ignorance surrounding major psychoses and also provide a counterpart to the often-negative prejudices. A better image formation contributes to diminish to a positive image on young people with an increased degree of psychosis sensitivity, and thus can the existing (self-) stigma.

Team Credits

Mike Richters

  • Creative Director


  • F

    FUSE Communication

    • J

      Johnson & Johnson

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      Creative Director