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Away Competition

Creating a competition to win a set of Away luggage across website, social and influencer channels devised to increase social media exposure to new audiences and developing blogger relationships.


The influencer part of the competition promotion used blogger The London Chatter and others to give packing tips showing their use of their Away suitcase. This was then promoted across Instagram stories and other social channels.

Credits

Ashleigh Moore

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  • Digital Marketing Manager
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Project Tags

  • Competition
  • travel
  • Social Media Strategy
  • Social Media Marketing
  • SEO
  • Digital Marketing
  • integrated marketing

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