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An enthusiastic & dedicated digital marketing professional well experienced within luxury fashion, and lifestyle sectors. Extensive writing skills and advanced SEO and social media understanding, specialist in content creation for a variety of purposes, as well as personally leading cross-channel marketing campaigns. A natural leader with extremely strong organisational and communication skills, working efficiently whilst multitasking under pressure to succeed in achieving objectives working to deadlines. Fully adept in effectively managing multiple, high-priority projects & campaigns whilst also taking pride in providing exemplary results. Very passionate about animal and environmental welfare issue. Enjoying staying up to date with modern day culture through visiting museums and exhibitions, reading monthly editorials and through other medias such as online articles, books and documentaries. Keen interest in fashion and beauty; particularly in keeping up with and monitoring popular trends and industry news. Pro-actively engaging on many different social media platforms, using these to learn about different strategic approaches and techniques. Enjoying a variety of music, especially live music events and festivals. Enthusiastic about travelling and learning about different cultures and sub-cultures, both historic and contemporary, and coming to understand how they influence other societal norms. Using mediums such as film and literature to explore this.
Digital Marketing Manager responsible for the holistic SEO and multi-channel marketing from the digital side of the business for both HELLO! and HELLO! Fashion Monthly. Working within best digital marketing practices from basic foundation levels concerning onsite optimisation, through to comprehensive strategies and campaigns spanning multiple platforms and purposes. Working closely with, and supporting, editorial teams from Hello! and Hello! Fashion Monthly to create effective, optimised content based on audience research and trend analysis, as well as monitoring emerging trends and past performance data to shape content strategies. Keeping within SEO and news publication industry standards by teaching best practices and subbing editorial content. Creating customised weekly, monthly and quarterly reports and liaising with various agencies and levels of management to create a streamlined and engaging cross-platform publication service. Providing ad hoc research and analysis, consultation and support as required throughout the company, as well as running SEO training sessions, supporting in social media, editorial and creative channel outputs.
Ashleigh is a Digital Marketing Architect specialising in content and copy writing; social media management and consultancy; the creation and leading of digital marketing strategies for both SEO and integrated campaigns. She has successfully worked across the eCommerce fashion, retail and travel industries, as well as achieving excellent results on numerous lead generation campaigns for both B2B and B2C clients. She has worked on campaigns for clients such as Anna Scholz, Camp Leaders UK, Fabrics & Papers, Biscuiteers Ltd, Bloodwise and many more.
Predominantly Modern History, focusing on European revolutions, war and inter-war periods.. As well as modules exploring intellectual history. Finishing with an independent research project on Stalin's Russia in the 1930's.