Back to Basics

Campaign to support a new year promotion going back to basics focusing on quick and easy yet effective rituals to make you look and feel good. Used across boutiques in Notting in Hill and Westfield White City and premium concessions in Fenwick of Bond Street, Selfridges Oxford Street and Liberty, as well as all digital and social media channels. Imagery was kept simple to reflect Back to Basics theme with healthy brows and glowing skin.