Vent Haven began as an one man’s private collection and developed to a massive collection with a worldwide reputation as the only museum dedicated to ventriloquism. They required a new visual identity to show a more fun and modern side of the historic artform which would resonate with a younger audience. The new brand uses letter shapes to create quirky facial expressions referring to the artform's unique form of expression through the dummies’ funny features like winking, rolling eyes, sticking out the tongue and wiggling the ears to name but a few. (concept work for a student project)