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Bank of Melbourne - Walk Your Walk Trams

Bank of Melbourne wanted to make a splash with their ‘Walk Your Walk’ campaign, so I designed seven different tram wraps with maximum impact in mind. It was a challenge to make best use of the huge spaces, showing off the beautiful photography even when part was obscured by window and door sections.


Joe Oliver

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Project Tags

  • ATL
  • Advertising
  • Outdoor
  • OOH
  • Tramcar
  • Wrap
  • Melbourne
  • Australia
  • Financial
  • Banking

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