Barbara Bakes

An identity designed for a baker's stall in a local Christmas fare. The client wanted an identity specifically for the seasonal sales but also a logo that she could use all year round. I created an identity with character and bold colour to capture the clients personality. The client baked from home and embraced imperfections and a less corporate approach to her business, a tone I wanted to capture in the illustration. I created garland and signs for the table, labels for cakes and puddings and business cards for the baker herself to share on the day.